Good Hotel Photographers, Panorama Visualizers and Impressive video creatorsHotel customers around the world are becoming smarter, thanks to the internet, smart-phones and abundance of information. They expect rich, engaging content at their finger tips everywhere, including online promotions for hotels and hospitality.
Cater to this demand and you will convert more people to customers. But how do creative visuals suit this need and promote your business? Read on to find out.
Hotel marketing is successful, when it persuades customers to choose that hotel to stay. Persuasion is best done through emotions and good information. Emotions are best created by an appeal to the visual senses.
So which sense of a prospective visitor should an hotelier appeal to?
Visual– emotions caused by visual appeal have a positive reinforcement on what you have to say. The more engaging the visuals, better the persuasion. So you need highly engaging visual content to suit your need.
Now, everyone will relate to when photography when they think of visual content. Good hotel photographers are definitely the most basic requirement that each hotel requires. Photography can be appealing but it is static, not interactive and has limited attention spans in a dynamic environment like the internet.
So photography cannot handle the job all by itself. This is where creative media comes into the picture (no pun intended!) In the context of hotels and hospitality, creative media usually refers to 360 panoramic virtual tours, videos and presentations.
- 360 panoramic virtual tours are the easiest way to describe the aesthetics, space, layout and descriptions of a feature in the hotel. They encourage the user to interact and explore.
- Videos are the best visual representations of any facility. It reinforces the customer with the belief that “What he sees is what he gets!”
- Presentations assume their role when a hotel wants to showcase their hotel as much as possible within a limited time to a potential customer. Visual effects and audio keep the viewer engaged, while the information is being fed.
As an hotelier, it is your responsibility to showcase your hotel as visually appealing as possible. Get a trusted, experienced creative media partner, who will understand your business and enhance it. With experienced good Hotel photographers in the team, the media partner will work its magic on your property and help it stand out!
Click here to read about: How creative media gave a new image to Hotel Atria, Bangalore.
Older article: How creative media redefined the outlook on Hotel Clarks Shiraz, Agra
To know how Fotobubbles Hotel Photographers can help, please do click here.